Last updated: August 04, 2025

Welcome to Synova, and thanks for visiting our website!

We take your privacy seriously and are committed to protecting your personal data. This Privacy Policy outlines how we collect, use, store, and safeguard your information when you visit our website (www.synova.ch) or interact with our services.

By continuing to use our website, you confirm that you have read and understood this Privacy Policy. If you do not agree with its terms, please refrain from using our website.

We may update this policy from time to time, and your continued use of the site after changes have been published constitutes your acceptance of those changes.

1. Why We Collect Your Personal Data

We collect personal data only when you voluntarily provide it. This may happen when you:

• Request information about our products or services
• Subscribe to our newsletter
• Download content or request marketing materials
• Contact us with inquiries

You can browse our website and social media channels (e.g., LinkedIn, YouTube) without revealing personal information. Providing personal data is always optional, and you may choose not to share it.

We collect this information to respond to your requests, improve your experience, and provide relevant updates, always in accordance with applicable data protection laws.

2. Data We Collect About You

Depending on how you interact with our website, we may collect the following types of data:

a. Personal Information

Provided directly by you, such as:

• Name
• Email address
• Phone number
• Company name

b. Technical Data

Collected automatically when you visit our site:

• IP address
• Browser type and version
• Device type and operating system

c. Usage Data

Information on how you navigate and interact with our website, such as:

• Pages visited
• Time spent on the site
• Clicks and navigation paths

d. Cookies and Tracking Technologies

Used to enhance your browsing experience and analyse site traffic (see Section 5 for more details).

Our web server is hosted by Cloudways, which may process your data according to their Privacy Policy.

3. How We Use Your Personal Data

We use the personal data we collect for the following purposes:

• To provide our services: including responding to inquiries, processing requests, and delivering relevant information.
• To communicate with you: such as sending newsletters, promotional content, or updates (only if you have given your consent).
• To improve our website: by analysing user behavior and website performance.
• To maintain security: including preventing fraud, abuse, and unauthorized access.
• To comply with legal obligations: such as record-keeping or responding to lawful requests.

We process your data only when there is a valid legal basis to do so, including:

• Your consent (e.g., for marketing communications)
• Our legitimate interests (e.g., website analytics)
• Contractual necessity (e.g., responding to your product inquiries)
• Legal compliance

Your personal information remains confidential and will never be sold. We only share it with third parties when necessary to provide our services or comply with the law.

4. Data Retention

We retain your personal data only for as long as necessary to fulfill the purposes outlined in this Privacy Policy or to comply with legal and regulatory requirements.

The duration for which we keep your data depends on:

• The nature of your interaction with us (e.g., inquiry, newsletter subscription)
• Legal obligations under applicable laws
• Our business needs (e.g., maintaining service records or ensuring security)

Once your data is no longer needed, we securely delete or anonymize it to prevent unauthorized access or further use.

If you would like your personal data to be deleted sooner, you may contact us at marketing@synova.ch.

5. Cookies and Tracking Technologies

We use cookies to enhance your browsing experience, analyse website performance, and deliver relevant content.

What Are Cookies?

Cookies are small text files stored on your device when you visit a website. They help us remember your preferences and understand how visitors interact with our site.

Types of Cookies We Use

• Essential Cookies: Required for the website to function properly (e.g., navigation, security).
• Analytics Cookies: Help us analyze website traffic and usage patterns (e.g., Google Analytics).
• Functionality Cookies: Remember your preferences to enhance user experience.

Managing Cookies

You can manage or disable cookies through your browser settings. Please note that disabling some cookies may affect the website’s functionality.

For more details on how we use cookies, or to change your preferences, refer to your browser settings.

6. Third-Party Services

To provide and enhance our services, we use trusted third-party providers. These services may process limited personal data on our behalf and are selected for their adherence to strong privacy and security standards.

Email Communications

We use Brevo to manage and send emails, such as newsletters and contact form responses.

Website Analytics

We use Google Analytics to better understand how visitors interact with our website. This includes data on pages visited, time spent on site, and navigation behavior.

• Google may process data outside Switzerland or the EU.
• We ensure appropriate safeguards are in place (e.g. Standard Contractual Clauses, certification under relevant frameworks).
• You can opt out of Google Analytics by installing the Google Analytics Opt-Out Browser Add-on.

These third parties are only given access to the data required for their function and are not permitted to use it for other purposes.

7. Your Rights (GDPR & Swiss FADP Compliance)

If you are in the EU, Switzerland, or other applicable jurisdictions, you have the right to:

• Access, update, or delete your personal data.
• Withdraw consent for marketing communications.
• Restrict or object to data processing.
• Request a copy of your stored data.

To exercise your rights, please contact us at marketing@synova.ch.

8. Data Security

We implement industry-standard technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction.

These security measures include:

• Secure servers and encrypted connections (SSL/TLS)
• Firewalls and intrusion detection systems
• Access control and role-based permissions
• Regular deployment of security updates.

Despite our best efforts, no method of transmission is 100% secure. While we strive to use commercially acceptable means to protect your data, we cannot guarantee absolute security.

Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or your personal data, you may contact us at: